What is the meaning of color and color theory in visual design?

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  • neharani
    Member
    • Dec 2012
    • 85

    What is the meaning of color and color theory in visual design?

    Hi,

    Anyone please let me know what is color theory visual design?
  • priya.sharma
    Senior Member
    • Aug 2016
    • 105

    #2
    Color is the perceivable characteristic of light, light is energy, so color is a form of energy. In web design colors are very subjective, take black for example, for some it is the color of elegance and it sometimes gives the idea of prosperity,but for others it can be a reminder of something unpleasant . Whats more you can’t use only a single color in your work even if it is a site, logo or a business card. It needs be a combination of two or more colors to be effective. Unfortunately making a wise mixture poses a very difficult choice, the modern monitor displays can render more than 16 million colors, therefore it’s very easy to make a bad choice.

    Color Theory : Color theory is a science in itself. Studying how colors affect different people, either individually or as a group, is something some people build their careers on.

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