Difference between PPC and CPC ?

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  • Garima Sharma
    Senior Member
    • Feb 2014
    • 171

    Difference between PPC and CPC ?

    Hello Friends

    What is the difference between PPC and CPC ? &
    Which are best for SEO purpose.
  • Guest

    #2
    hiii...this is really a good basis question, i would say

    1. PPC is a new advertising philosophy. You pay per click only if someone likes or needs your product service AND click on your ad.

    2. CPC or cost per click has 2 components: Your bid and your acctual price.
    - CPC bid is the amount of money you are willing to pay if someone acctually click on your ads,

    - CPC price is the amount of money you are paying as a result of the ad auction.

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