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View Full Version : What is a landing Page?


Sangeeta1
08-07-2007, 10:09 AM
Landing page is page where a visitor arrives after clicking on a link.This page contains the optimised keyword or phrase to attract the search engine.The efficiency or quality of the landing page can be measured by the conversion rate (CR) of visitors into actions.

henery008
06-17-2008, 05:17 AM
Great! Can you tell me how conversion rate (CR) is measured?

bobprog
07-16-2008, 11:14 AM
Yeah! I'm interested in this too. Please, give some explains.

Pauly
07-18-2008, 12:06 PM
If you want to learn about landing page optimization then you should visit invesp.com or just click my signature to go directly to the landing page optimization page, you will find great information on how to optimize the landing page and also how to calculate Conversion Rate (CR) :)

bobprog
07-21-2008, 12:35 PM
Thank you very much for your sharing!

jamie_g
08-16-2008, 07:42 AM
Great! Can you tell me how conversion rate (CR) is measured?

I think you can get the percentage rate of your conversion by dividing your actual number of customers by the number of traffic.

lovekissing
09-05-2008, 04:08 AM
thank your for emphasizing it no one seems to give attention to it anymore...

Cwastorix
09-05-2008, 08:33 AM
As far as I understand that is something thank you page to check how deep the visitor was?

lovekissing
09-18-2008, 03:23 AM
a landing page refers to the page of a certain site where the links leads you...

dr.gabemirkin
09-22-2008, 07:23 PM
In online marketing a landing page, sometimes known as a lead capture page, is the page that appears when a potential customer clicks on an advertisement or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines.

In pay per click (PPC) campaigns, the landing page will also be customized to measure the effectiveness of different advertisements. By adding a parameter to the linking URL, marketers can measure advertisement effectiveness based on relative click-through rates.


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